About Us

Media diversified business cards

Media Diversified is a young and growing non-profit organisation which seeks to cultivate and promote skilled writers of colour by providing advice and contacts and by promoting content online through its own platform. Live since July 2013, the initiative is already diversifying the UK’s media landscape, providing important, challenging and original content which contributes to ongoing global discussions on issues of social justice, equality, gender, politics, economics and pop culture. In March 2015 Media Diversified launched its Experts Directory, a searchable resource for media organisations of all sizes. In February 2016 Media Diversified launched the inaugural Bare Lit Festival – a literature festival giving writers of colour the platform and visibility they deserve.

As well as providing a resource for the media, Media Diversified has provided a much needed life-line and vibrant forum for the exchange of ideas and experiences. It’s a mothership of affirmation and nurturing for writers, building resilience for the future and supporting people to take risks in tackling controversial topics and subjects that others aren’t. By including a great diversity of writers, Media Diversified applies the brakes to banal racism and crude stereotyping in the media.  It also articulates how racism works in so many areas of life, be it from colourism to the fashion industry to the recent moral panics. More positively/subversively, it considers whether having more writers of colour in the media undermines racism.

The social media campaign #AllWhiteFrontPages aims to raise awareness of British media’s need to include ethnic minority groups in their stories. Frequently every image featured on the front pages of the national newspapers is of a white person. When the media does cover stories of people from diverse backgrounds and class the stories are often negative, reinforcing stereotypes.

We hope editors will take this opportunity to engage critically with the issues raised on our website and will use our ‘Writers and Experts’ page and article archives as a resource for their commissioning teams.

Our twitter hashtags, #AllWhiteFrontPages, #TheTrashies, #OtherPolitics
Contact us at info@mediadiversified.org.

“We don’t need any more writers as solitary heroes. We need a heroic writer’s movement: assertive, militant, pugnacious.”  ~Toni Morrison

  • Under-represented BME employment in media is one-third of the level expected if proportionate to their population of working age.
  • According to the latest Creative Skillset 2012 Employment Census, employment in the creative media industries grew by more than 4,000 between 2009 and 2012. However, despite this increase, the number of BAME people in the industry actually fell by 2,000.
  • In 2009, across the UK, 6.7% of people working in the media were from BAME backgrounds. Back then this was already under the 9% national figure of BAME people of working age in the UK, but by 2012 that figure had dropped to just 5.4%.
  • In London specifically, BAME representation in the media industries is 8.9% – the highest in the country. That might seem like good news at first until you consider that the capital’s overall BAME working population is 28.8%.
  • BAME people are under-represented in the media industry by a magnitude of over 300%.

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In the Media

Newspapers

It’s time to boost ethnic minority representation in the media
The #AllWhiteFrontPages campaign highlights the need for more journalists of colour to properly reflect British society (Guardian)

Why are black female victims seemingly invisible?
The representation of black women victims needs to be drastically improved to prevent dehumanisation (Telegraph)

In Jeremy Clarkson, BBC bosses have created a monster. Now it’s their job to slay him
For too long the Top Gear star has been able to get away with saying and doing whatever he wants. His fan club only wish they could do the same (Telegraph)

After the Bechdel Test, I propose the Shukla Test for race in film (New Statesman)

How should we prepare our children for racism? (The Independent)

Oprah Winfrey’s only misdemeanour was to travel and be black
I can sympathise with the TV star who was refused service in a Swiss store, but for a black person going on holiday this is all too familiar (Guardian)

Miley Cyrus’s twerking? It just isn’t working  (Guardian)

Eastenders doesn’t depict the reality of multi-cultural London – where did it go wrong? (New Statesman)

Immigration is a Messy, Human Story
As a migrant myself I understand the need for controls, but immigration spot checks equate being British with being white. (Guardian)

“Yellowface” is funny, according to a bevy of non-east Asians
No matter the degree, racism hurts, regresses and divides, but it needn’t conquer (New Statesman)

Stop and Search: Drugs and the aggravating factor of being black  (Independent)

Watching 12 Years a Slave in a Blindingly White Capital City (New Statesman)

Theresa May’s immigration bill is a valuable tool for racist landlords (Guardian)

In the storm over Mark Harper, another immigrant to this country has been dehumanised and forgotten (Independent)

Plight of Sri Lanka’s ‘ghost’ workers raises spectre of inequality and abuse (Guardian)

#AllWhiteFrontPages: Challenging the lack of ethnic minority representation in the media (New Statesman)

RADIO

BBC Derby Interview on the Media Diversified Experts Directory

BBC Derby Interview on the #AllWhiteFrontPages campaign & @WritersofColour

BBC London 94.9 Dontun Adebeyo’s Sunday Show –  Black women – representations in the British media

BBC Focus On Africa ‘Racism on the Runways’ with Kiri Kankhwende

BBC Radio 4, Woman’s Hour: Is feminism racist?

BBC Nottingham ‘#AllWhiteTV Ethnic minorities are less likely to consume TV and radio says Ofcom

#AllWhiteTV Media Diversity UK interview with Lee Pinkerton on BBC Derby Radio

Media Blogs

The New Dr is….. @tokenbg
Since Matt Smith announced his departure as the titular lead in Doctor Who, conversations have spread throughout geekland, speculating on who the next Doctor would be. And throughout these conversations, I kept coming back to the same conclusion; it’s going to be another white, cisgender male, isn’t it?

Idris Elba is Hollywood’s Troublemaker
There are few names as globally recognisable as Nelson Mandela. And likely even fewer whose name generally invokes strong feelings of warmth and goodwill.

Interviewing Media Diversity – AntiCapitalists

An excerpt from an article written by The Guardian’s Joseph Harker in 2008
Race Against The Tide

‘In modern-day Britain, papers retaining a mono-cultural outlook could soon begin to appear outdated and out of touch to their readers and risk missing out on major stories. On July 7, 2005, as London was ravaged by bombings, how many news editors were pleading: “Is there a Muslim in the house?” And as global issues become more and more local, how much of an advantage would it have been recently to be able to call on someone with a Pakistani or a Kenyan family connection?

As newspapers face more and more intense competition, both in print and online, surely they can’t afford to ignore Britain’s growing minority populations. The assumption that things can continue as they always have, with a wealthy, well-connected elite handing down news from above, expecting their underlings to try to imitate them, just doesn’t fit our 21st century profile. Ultimately, what surely we all want is for all sections of society to feel they are properly represented in the range, variety and balance of stories written about them. In other words, expand the overall treatment afforded to white people in the press – as journalists, readers, and those reported – to the whole population. But how many newspaper organisations will genuinely commit themselves to reaching that goal?’

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Support us:

Media Diversified is a 100% reader-funded, non-profit organisaton. If you enjoy reading the articles on this site, please consider making a donation.

 

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